Business Strategy e Analisi Competitiva

«Business Strategy e Analisi Competitiva» è un corso online di Business di livello avanzato, tenuto da InsightLearn — contenuto di test su InsightLearn. Il percorso comprende 6 lezioni organizzate in 2 sezioni, per una durata complessiva di 2h 0m. Strategia aziendale e analisi competitiva.

Descrizione del corso

InsightLearn è in fase di sviluppo (work in progress): i contenuti di questa pagina sono pubblicati esclusivamente a fini di verifica e test.

Analisi strategica: Porter, SWOT, Blue Ocean e competitive intelligence.

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⚠️ DISCLAIMER COPYRIGHT: Questo corso utilizza contenuti video con licenza Creative Commons a scopo educativo e di test. Tutti i diritti rimangono ai rispettivi autori. Non è richiesto alcun abbonamento per la visione. Su richiesta dell'autore, il contenuto verrà rimosso immediatamente. Contatto: [email protected]

Cosa imparerai

  • Porter, SWOT, Blue Ocean, KPI

Requisiti

  • Conoscenza base business

Programma del corso

  1. Lezione 1: Business Strategy e Analisi Competitiva - Parte 1 (10 min)
  2. Lezione 2: Business Strategy e Analisi Competitiva - Parte 2 (10 min)
  3. Lezione 3: Business Strategy e Analisi Competitiva - Parte 3 (10 min)
  4. Lezione 4: Business Strategy e Analisi Competitiva - Parte 4 (10 min)
  5. Lezione 5: Business Strategy e Analisi Competitiva - Parte 5 (10 min)
  6. Lezione 6: Business Strategy e Analisi Competitiva - Parte 6 (10 min)

Dalle lezioni

Estratto della trascrizione di «Lezione 1: Business Strategy e Analisi Competitiva - Parte 1»

This thing called planning has been around for a long, long time. People would plan out the activities they're going to engage in. More recently, it's been a discipline called strategy. People have put those two things together to call something strategic planning. Unfortunately, those things are not the same strategy and planning. So just putting them together and then calling it strategic planning doesn't help. What most strategic planning is in the world. world of business has nothing to do with strategy. It's got the word, but it's not. It's a set of activities that the company says it's going to do. We're going to improve customer experience. We're going to open this new plant. We're going to start…

Estratto della trascrizione di «Lezione 2: Business Strategy e Analisi Competitiva - Parte 2»

Hi, and welcome back. We know strategy analysis has two main branches, analysis of a firm's external environment and analysis of a firm's internal environment. In our previous lessons, we learned how to analyze the internal and external environment of a firm. SWAT is a famous framework that allows us to combine the two types of analysis. SWAT is sometimes referred to as an internal-external analysis. The acronym SWAT stands for Strengths, Weaknesses, opportunities and threats. The first two, strengths and weaknesses, are related to a firm's internal environment, while the last two, opportunities and threats, consider its external environment. We can use a SWOT analysis when analyzing industries, companies, products, new initiatives, policies or even people. It is a…

Estratto della trascrizione di «Lezione 3: Business Strategy e Analisi Competitiva - Parte 3»

Consumer shopping habits have transformed over the years with more shoppers going online to buy. I mean, I know I am personally all the time to a fault, maybe, but with the way things are looking, there's no likelihood of e-commerce sales declining soon. So once shoppers develop these new habits, they're more likely to stick to them rather than go back to the traditional brick and mortar shopping. But even with an uncertain economy... me. Opportunities to grow your business are everywhere. Trust me. And if you currently don't have an online presence, this could be the right time to get your e-commerce site established. Now if you already have an e-commerce site, cool. You might want to optimize…

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Domande frequenti

Quanto dura il corso Business Strategy e Analisi Competitiva?

Il corso dura 2h 0m in totale, con 6 lezioni suddivise in 2 sezioni, da seguire online al proprio ritmo.

Serve esperienza pregressa?

Il corso è di livello avanzato. I requisiti indicati dal docente sono: Conoscenza base business.

Il corso rilascia un certificato?

Sì: al completamento del corso ricevi un certificato di completamento verificabile online.